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Type: BOOK - Published: 2017-10-12 - Publisher: GRIN Verlag
Project Report from the year 2017 in the subject Business economics - Offline Marketing and Online Marketing, grade: A+, , language: English, abstract: The univ
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The celebrity endorsements have become a magic potion for all marketers today. Celebrity can be seen endorsing in almost all television advertisements making it
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Pages: 0
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Type: BOOK - Published: 2011 - Publisher:
The practice of celebrity endorsements has proliferated over time. Now days it has become a pervasive element of advertising industry especially in India. Celeb
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Pages: 81
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The Influence of Celebrity Endorsement on Consumers' View of Fashion Products and Purchase Intention
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Language: en
Pages: 84
Pages: 84
Type: BOOK - Published: 2015 - Publisher:
Importance of the subject:The problem statement is of great importance, as celebrity endorsement is the most important form of marketing communication. The prob
