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"(This description is for the 2014 updated version of The Health Advocate's Marketing Handbook.)" As a private health or patient advocate or navigator, you may
The Health Advocate's Advanced Marketing Handbook
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You've mastered the beginning marketing strategies and concepts from "The Health Advocate's Basic Marketing Handbook" and now you're ready to take the next step
The Health Advocate's Marketing Handbook
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As a private health or patient advocate, you may think about marketing and shudder. You understand its importance, but marketing seems like an incomprehensible
Patient Advocacy for Health Care Quality: Strategies for Achieving Patient-Centered Care
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As a contribution to the emerging healthcare quality movement, Patient Advocacy for Healthcare Quality: Strategies for Achieving Patient-Centered Care is distin
Advocate Marketing
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Today, engaging customer advocates is one of the most powerful marketing strategies available to you. Advocates provide third-party validation and positive rele