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This is a new edition of Strategic Communications for Nonprofits, which was first published in 1999. It is an up-dated, nuts-and-bolts guide to helping nonprofi
Strategic Communications for Nonprofit Organizations
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How a nonprofit s strategic communications department defines its issues and policies determines whether the public views it as an effective organization. Strat
Strategic Communication for Non-Profit Organisations
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Communication in the public sphere as well as within organizational contexts has attracted the interest of researchers over the past century. Current forms of c
The Nonprofit Marketing Guide
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A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing o
The Jossey-Bass Guide to Strategic Communications for Nonprofits
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In this much needed resource, nonprofit organizations are provided with everything they need to construct solid communications campaigns that successfully promo