Faithin Omaha eBook Collection

Download or read book New Technologies and the Firm written by Peter Swann and published by Routledge. This book was released on 2018-04-09 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 1993 this book presents the findings of 14 teams involved in a research initiative to examine the initiation and resonse to innovation in firms. It draws together the many strands which were discovered to influence the successful generation and adoption of new technologies. The core issues in technology management are looked at, including skills and expertise, markets and marketing, finance and the issue of technology collaboration both on a domestic and international basis. Technology is shown to be at the very heart of corporate strategy and policy formation.