Key Marketing Concepts

Key Marketing Concepts
Author :
Publisher :
Total Pages : 246
Release :
ISBN-10 : 0333645634
ISBN-13 : 9780333645635
Rating : 4/5 (635 Downloads)

Book Synopsis Key Marketing Concepts by : Mike Meldrum

Download or read book Key Marketing Concepts written by Mike Meldrum and published by . This book was released on 1995 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new book provides over 40 ten-minute 'reads' on most of the key concepts in marketing. Each concept is dealt with in a clear, concise and stand-alone fashion, and the text is designed for those who want a quick but complete overview of marketing.


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