Innovation and Strategy

Innovation and Strategy
Author :
Publisher : Emerald Group Publishing
Total Pages : 371
Release :
ISBN-10 : 9781787548299
ISBN-13 : 1787548295
Rating : 4/5 (295 Downloads)
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Book Synopsis Innovation and Strategy by : Rajan Varadarajan

Download or read book Innovation and Strategy written by Rajan Varadarajan and published by Emerald Group Publishing. This book was released on 2018-06-29 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume focuses on substantive issues in innovation, marketing strategy, and the nexus of innovation and marketing strategy.


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