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International Sport Business Management
Language: en
Pages: 277
Authors: James J. Zhang
Categories: Sports & Recreation
Type: BOOK - Published: 2021-04-13 - Publisher: Routledge

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This book showcases new research in sport business management around the world, offering a platform for the international exchange of ideas, best practices, and
Routledge Handbook of International Sport Business
Language: en
Pages: 541
Authors: Mark Dodds
Categories: Business & Economics
Type: BOOK - Published: 2017-09-13 - Publisher: Routledge

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Contemporary sport business is international. From global sport competitions and events, sponsorship deals and broadcasting rights to labour markets and lucrati
International Sport Management
Language: en
Pages: 457
Authors: Eric W. MacIntosh
Categories: Business & Economics
Type: BOOK - Published: 2019 - Publisher: Human Kinetics Publishers

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International Sport Management, Second Edition, serves as an invaluable guide for students as they build careers that require an understanding of the relationsh
International Cases in the Business of Sport
Language: en
Pages: 287
Authors: Simon Chadwick
Categories: Sports & Recreation
Type: BOOK - Published: 2017-02-28 - Publisher: Taylor & Francis

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Contemporary sport is big business. Major teams, leagues, franchises, merchandisers and retailers are in fierce competition in a dynamic global marketplace. Now
Marketing Analysis in Sport Business
Language: en
Pages: 384
Authors: Kevin K Byon
Categories: Sports & Recreation
Type: BOOK - Published: 2022-07-15 - Publisher: Taylor & Francis

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This book explores sport marketing analytics, an essential and crucially important aspect of contemporary sport business. Successful sport marketing begins and