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International Consumer Behavior in the 21st Century
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Authors: A. Coskun Samli
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Type: BOOK - Published: 2012-11-28 - Publisher: Springer Science & Business Media

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Over the past two decades, the face of the world consumer has truly changed. Goods are more available, information about these goods is more open and accessible
Understanding Consumer Behavior and Consumption Experience
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Authors: Rajagopal
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Type: BOOK - Published: 2015-01-31 - Publisher: IGI Global

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Abstract: "This book discusses the indispensable value of understanding consumer activities and the crucial role they play in developing successful marketing st
International Consumer Behavior
Language: en
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Authors: A. Coskun Samli
Categories: Business & Economics
Type: BOOK - Published: 1995-03-21 - Publisher: Praeger

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Samli sets a foundation for analyzing the impact of culture on behavior and how this impact may vary in different cultures. By understanding consumer behavior p
Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior
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Anthropology is a science specialized in the study of the past and present of societies, especially the study of humans and human behavior. The disciplines of a
International Business in the 21st Century
Language: en
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Authors: Bruce D. Keillor
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This comprehensive, three-volume set covers every aspect of international business operations and offers a detailed discussion of important issues looming on th