How Brands Grow

How Brands Grow
Author :
Publisher : OUP Australia & New Zealand
Total Pages : 246
Release :
ISBN-10 : 0195573560
ISBN-13 : 9780195573565
Rating : 4/5 (565 Downloads)
DOWNLOAD EBOOK
Book Synopsis How Brands Grow by : Byron Sharp

Download or read book How Brands Grow written by Byron Sharp and published by OUP Australia & New Zealand. This book was released on 2010-03-11 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands.


How Brands Grow Related Books

How Brands Grow
Language: en
Pages: 246

How Brands Grow

Authors: Byron Sharp
Categories: Business & Economics
Type: BOOK - Published: 2010-03-11 - Publisher: OUP Australia & New Zealand

DOWNLOAD EBOOK

This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really wor
How Brands Grow 2 Revised Edition
Language: en
Pages: 256

How Brands Grow 2 Revised Edition

Authors: Jenni Romaniuk
Categories: Brand name products
Type: BOOK - Published: 2021-09-20 - Publisher:

DOWNLOAD EBOOK

How Brands Grow Part 2 is about the fundamentals of buying behaviours and brand performance fundamentals that provide a consistent roadmap for brand growth, and
Building Distinctive Brand Assets
Language: en
Pages: 248

Building Distinctive Brand Assets

Authors: Jenni Romaniuk
Categories:
Type: BOOK - Published: 2018-03-16 - Publisher:

DOWNLOAD EBOOK

This book is for anyone with a brand.It is a book about future-proofing your brand's identity. It will help you set up a long-term strategy to build Distinctive
How Brands Grow
Language: en
Pages: 192

How Brands Grow

Authors: Jenni Romaniuk
Categories:
Type: BOOK - Published: 2015-10-12 - Publisher: Oxford University Press, USA

DOWNLOAD EBOOK

Following the success of international bestseller How Brands Grow: What Marketer's Don't Know comes a new book that takes readers further on a journey to smarte
Grow the Core
Language: en
Pages: 253

Grow the Core

Authors: David Taylor
Categories: Business & Economics
Type: BOOK - Published: 2013-02-25 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Grow the Core stands conventional wisdom about business growth on its head and provides a proven formula for growing your business in recessionary times. These