Heritage Retailers of Calcutta

Heritage Retailers of Calcutta
Author :
Publisher : Notion Press
Total Pages : 219
Release :
ISBN-10 : 9781636696683
ISBN-13 : 1636696686
Rating : 4/5 (686 Downloads)

Book Synopsis Heritage Retailers of Calcutta by : Ashish J. Sanyal

Download or read book Heritage Retailers of Calcutta written by Ashish J. Sanyal and published by Notion Press. This book was released on 2020-11-11 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: The story of retail is the story of a city. Retailers follow demand, as did the young entrepreneurs who set up their shops around Calcutta’s centers of power and commerce in the 19th and early 20th century. The 36 shops whose stories are presented in this book are a testament to survival. They have persisted through the British colonial period, post independence, liberalisation of the 90’s and now the growing emergence of e-retail. Shutting shop has never been an option for these family businesses. As one of the owners said “You do not break what you did not make,” an honorable sentiment which may well explain their longevity. This legacy will be helpful to the 2nd and 3rd generation family members facing stiff competition from modern day malls and e-retail. But I have confidence they will stay the course by adapting and changing to new circumstances as their forefathers did to build great businesses.


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