Faithin Omaha eBook Collection

As the second edition of Global Business Strategy, this book provides novel insights on how a firm can formulate a successful approach toward its global busines

This book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies to maximize opportunities and mini

There is a high demand in our society to adopt emerging technologies in all aspects of business and economic activity. As traditional business practices and eco

This second edition of the bestselling Asian Brand Strategy takes a look at how Asian brands continue to gain share-of-voice and share-of-market. Featuring a us

Offers a taste of the diverse management and economic climate in Asia by placing a magnifying glass over the economies of Asia. It first develops a framework fo