Faithin Omaha eBook Collection

Download or read book Strategic Foresight written by Alfred Allen Marcus and published by Macmillan. This book was released on 2009-06-15 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scenario planning is the principles, methods, and techniques for looking forward into the future and trying to anticipate and influence what is to come next. This book provides students and line managers in organizations with the means to create better scenarios and to use them to create winning business strategies. The purpose is to shed new light on scenarios and scenario-like thinking in organizations for managers at every level within a company. The book covers scenarios such as: economic outlooks; political environments; acquisitions; downsizing, and more.