Edge Strategy

Edge Strategy
Author :
Publisher : Harvard Business Review Press
Total Pages : 225
Release :
ISBN-10 : 9781633690165
ISBN-13 : 1633690164
Rating : 4/5 (164 Downloads)

Book Synopsis Edge Strategy by : Alan Lewis

Download or read book Edge Strategy written by Alan Lewis and published by Harvard Business Review Press. This book was released on 2015-12-29 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you missing opportunities for growth that are right in front of you? In today’s volatile economic environment, filled with uncertainty and sudden change, the forces pushing you to stay focused on the core business are extremely powerful. Profiting from the core is crucial, but the danger is that overfocus on the core can blind companies. Scanning the horizon for new markets and new products can also be tempting, but risky. Fixating too much on either strategy can cause you to miss the substantial opportunities for growth that are often hidden in plain sight, at the edge of the core business. In this insightful yet practical book, strategy experts Alan Lewis and Dan McKone articulate a mindset that helps leaders recognize and capitalize on these opportunities. The Edge Strategy framework challenges how the boundaries of your existing products and services map to your customers’ views of the world and then provides three different lenses through which you can see and leverage value: • Product edge. How to capture incremental profits and other benefits by slightly altering the elements and composition of a core offering • Journey edge. How to create and capture extra value by adjusting your role in supporting the customer’s journey to and through your offering • Enterprise edge. How to unlock additional value from resources and capabilities that support your core offering by applying them in a different context, for a different offering or different set of customers With engaging examples across many industries, Lewis and McKone coach you on how to identify and assess each of the different “edges” and then provide concrete insights and advice on applying edge strategy and tactics to use in specific business contexts. The book concludes with a ten-step process to help executives and managers find and leverage the edges in their own companies. Edge Strategy is the concise, hands-on guide for growing your business by getting more yield from assets already in place, relationships already established, and investments already made.


Edge Strategy Related Books

Edge Strategy
Language: en
Pages: 225
Authors: Alan Lewis
Categories: Business & Economics
Type: BOOK - Published: 2015-12-29 - Publisher: Harvard Business Review Press

DOWNLOAD EBOOK

Are you missing opportunities for growth that are right in front of you? In today’s volatile economic environment, filled with uncertainty and sudden change,
Competing on the Edge
Language: en
Pages: 322
Authors: Shona L. Brown
Categories: Business & Economics
Type: BOOK - Published: 1998 - Publisher: Harvard Business Press

DOWNLOAD EBOOK

In their startling new book, authors Brown and Eisenhardt contend that to prosper in today's fiercely competitive business environments, a new paradigm--competi
The Future of Competitive Strategy
Language: en
Pages: 314
Authors: Mohan Subramaniam
Categories: Business & Economics
Type: BOOK - Published: 2022-08-16 - Publisher: MIT Press

DOWNLOAD EBOOK

How legacy firms can combine their traditional strengths with the power of data and digital ecosystems to forge a new competitive strategy for the digital era.
Open Strategy
Language: en
Pages: 295
Authors: Christian Stadler
Categories: Business & Economics
Type: BOOK - Published: 2021-10-12 - Publisher: MIT Press

DOWNLOAD EBOOK

How smart companies are opening up strategic initiatives to involve front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors. Wh
Managing at the Leading Edge: Navigating and Piloting Business Strategy at Critical Moments
Language: en
Pages: 256
Authors: Tom Rose
Categories: Business & Economics
Type: BOOK - Published: 2017-04-28 - Publisher: McGraw Hill Professional

DOWNLOAD EBOOK

We live in an exciting time. Technology, globalization and demographic shifts provide new potential for personal and business success. Yet, research tells that