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There is an emerging art and science of customer value management that is proving its worth inincreased market share and shareholder value for the companies tha
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Type: BOOK - Published: 2009-11-24 - Publisher: Simon and Schuster
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Type: BOOK - Published: 2012-02-24 - Publisher: CRC Press
A customer-centric culture provides focus and direction for the organization, ensuring that exceptional value will be offered to customers — this, in turn, re
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Pages: 148
Type: BOOK - Published: 2013-11-11 - Publisher: Springer Science & Business Media
Creating and delivering superior customer value is essential for organizations operating in today's competitive environment. This applies to virtually any kind