Super Mario

Super Mario
Author :
Publisher : Penguin
Total Pages : 322
Release :
ISBN-10 : 9781591845638
ISBN-13 : 1591845637
Rating : 4/5 (637 Downloads)

Book Synopsis Super Mario by : Jeff Ryan

Download or read book Super Mario written by Jeff Ryan and published by Penguin. This book was released on 2012-09-25 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive story of the rise of Nintendo. In 1981, Nintendo of America was a one-year-old business already on the brink of failure. Its president, Mino Arakawa, was stuck with two thousand unsold arcade cabinets for a dud of a game (Radar Scope). So he hatched a plan. Back in Japan, a boyish, shaggy-haired staff artist named Shigeru Miyamoto designed a new game for the unsold cabinets featur­ing an angry gorilla and a small jumping man. Donkey Kong brought in $180 million in its first year alone and launched the career of a short, chubby plumber named Mario. Since then, Mario has starred in over two hundred games, gen­erating profits in the billions. He is more recognizable than Mickey Mouse, yet he’s little more than a mustache in bib overalls. How did a mere smear of pixels gain such huge popularity? Super Mario tells the story behind the Nintendo games millions of us grew up with, explaining how a Japanese trading card company rose to dominate the fiercely competitive video-game industry.


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