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Type: BOOK - Published: 2012-05-04 - Publisher: Laurence King Publishing
This is a book by a company that dislikes advertising as much as anyone. Nevertheless, it makes adverts. It has worked with global brands to produce fashion col
Language: en
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Pages: 123
Type: BOOK - Published: 2017-06-09 - Publisher: Lulu.com
Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising. Published in 1961, Reality i
Language: en
Pages: 248
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Type: BOOK - Published: 2016-09-01 - Publisher: OR Books
From Facebook to Talking Points Memo to the New York Times, often what looks like fact-based journalism is not. It’s advertising. Not only are ads indistingui
Language: en
Pages: 199
Pages: 199
Type: BOOK - Published: 2015-11-03 - Publisher: Simon and Schuster
A bestselling author and advertising veteran shares a life’s lessons from the ad trade. Dave Marinaccio, cofounder and the creative director of LMO Advertisin
Language: en
Pages: 241
Pages: 241
Type: BOOK - Published: 2017-06-13 - Publisher: Random House
A recovering Mad Man throws down the ultimate challenge to his profession: Innovate or die. The ad apocalypse is upon us. Today millions are downloading ad-bloc