Battle of Symbols

Battle of Symbols
Author :
Publisher : Daimon
Total Pages : 427
Release :
ISBN-10 : 9783856306205
ISBN-13 : 385630620X
Rating : 4/5 (20X Downloads)

Book Synopsis Battle of Symbols by : John Fraim

Download or read book Battle of Symbols written by John Fraim and published by Daimon. This book was released on 2003 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a focus on the three-month period following the terrorist attacks of September 11, 2001, marketing consultant Fraim explains how American symbols are created, communicated, managed, and understood. He discusses the emergence of symbols from their traditional residence in religion, art, dreams, and particular cultures to a new ubiquitous global status and argues that future wars will be increasingly fought over and won through the use of symbols. Distributed by Continuum. Annotation (c)2003 Book News, Inc., Portland, OR (booknews.com).


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