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Almost every marketer wishes they had a crystal ball so they could peer into the future and see what's hot in the coming year. Unfortunately, most of us are not
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This book is designed to introduce doctoral and graduate students to the process of conducting scientific research in the social sciences, business, education,
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Type: BOOK - Published: 2021-11-15 - Publisher: European Alliance for Innovation
This book contains the proceedings of the First International Conference on Humanities, Education, Language and Culture (ICHELAC 2021). Where held on 30th – 3
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Type: BOOK - Published: 2019-11-11 - Publisher: Springer Nature
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of deve
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Type: BOOK - Published: 2015-12-14 - Publisher: Routledge
How customers and consumer behavior have been changing due to technology and other forces is of prime interest. This book addresses the central questions regard